by Sarah Laliberte | Apr 12, 2022 | Uncategorized
We’ve seen many automated content curation tools (often powered by AI) that claim to curate effective content for employees. But there is a difference between content CURATION and content AGGREGATION. Technology can aggregate. It collects, sorts, and categorizes...
by Chas Dewing | Mar 30, 2022 | Uncategorized
Do you have a passion for bringing visions to life? Want to work with some of the most interesting clients in the world? If you are ready to jump into an exciting new position with an innovative company that is poised for growth in 2022, then we invite you to...
by Chas Dewing | Feb 1, 2022 | Uncategorized
The Enablement Group (TEG), a unique and growing sales enablement agency located in Laconia, New Hampshire, announces a rebrand. While the name stays the same, the logo has gotten a refresh. Replacing a green lightbulb with a bold representation of the company’s...
by Chas Dewing | Dec 2, 2021 | Uncategorized
Laconia, NH, December 2, 2021 – The Enablement Group (TEG), a leading provider of sales enablement programs and solutions, is proud to announce that the company was formally recognized at Aragon Research Inc.’s annual conference, Aragon Transform, as a 2021 Hot Vendor...
by Sarah Laliberte | Oct 20, 2021 | Uncategorized
Part VI: A Word of Advice about Sales Enablement For companies looking to adopt the discipline of sales enablement or to increase the effectiveness of an existing team, the Four As of enablement are assess, audit, align and action. By adopting a continuous process of...
by Sarah Laliberte | Oct 13, 2021 | Uncategorized
Part V: Maximize sales content effectiveness To maximize the effectiveness of your sales content, it is imperative that you address all the factors that affect its delivery and usefulness to the prospect. In addition to ensuring that the content is targeted and...
