by Sarah Laliberte | Oct 20, 2021 | Uncategorized
Part VI: A Word of Advice about Sales Enablement For companies looking to adopt the discipline of sales enablement or to increase the effectiveness of an existing team, the Four As of enablement are assess, audit, align and action. By adopting a continuous process of...
by Sarah Laliberte | Oct 13, 2021 | Uncategorized
Part V: Maximize sales content effectiveness To maximize the effectiveness of your sales content, it is imperative that you address all the factors that affect its delivery and usefulness to the prospect. In addition to ensuring that the content is targeted and...
