The Science of Readiness

Readiness has an expiration date. SOR Advisor is the managed enablement service that keeps sales and services teams ready — built on a proprietary methodology and AI technology connected to your CRM, delivered by The Enablement Group as a service, not a platform you administer alone.

Built for mid-market sales and services organizations working to ensure team readiness.

RevOps Isn't Broken — It's Disconnected

Most organizations invest heavily in their tech stack — but none of these tools are designed to work together in the moment of execution.

Marketing Automation

Campaigns run in isolation from sales execution

CRM Systems

Data captured but rarely actioned in real time

Enablement Content

Exists somewhere, but isn't surfaced when it matters

HR & Learning Platforms

Training happens once, then fades from memory

What Disconnection Costs You

Slow Onboarding

New reps take months to reach full productivity

Inconsistent Messaging

Every rep tells a different story to prospects

Missed Opportunities

Deals lost because guidance arrived too late

Underperforming Teams

Potential unrealized due to knowledge gaps

Powered by the Science of Readiness

At the core of SOR Advisor is TEG's proven methodology for managing and delivering knowledge — transforming knowledge from something you "learn" into something you use to perform.

Right Content, Right Roles

The right content is mapped to the right roles — no more generic training that misses the mark for specific functions.

Aligned to Real Workflows

Knowledge is aligned to real workflows, not static courses that exist outside the flow of daily work.

Guided by Context

The right action surfaces at exactly the right moment — teams are guided by context, not just training.

"Knowledge isn't valuable when it's stored — it's valuable when it's applied. The Science of Readiness ensures your team can always act on what they know."

From Onboarding to Everboarding

Traditional onboarding happens once, at hire, then fades. SOR Advisor keeps reinforcement continuous — from onboarding to Everboarding.

Four Steps to a Unified Revenue Execution Engine

SOR Advisor integrates with your existing CRM, marketing automation, HRIS, and content systems — then applies AI-powered guidance to drive performance from first call to closed deal to renewal.

Built for Every Revenue Team

Sales Teams

Win more deals with real-time opportunity guidance surfaced directly in your workflow

Marketing Teams

Align campaigns to pipeline and performance insights for maximum revenue impact

Customer Success

Drive retention with contextual engagement and playbooks tailored to each account

Leadership & RevOps

Gain full visibility and control across the entire revenue system with actionable insights

You Get a Team, Not Just a Tool

Managed Service Delivery

TEG's enablement professionals manage the Content, People, and Process pillars on your behalf — working alongside, or in place of, your internal enablement staff. SOR Advisor is delivered as a managed service; the platform is how we deliver it, not the whole of what you're buying.

Advisor Isn't Another Point Solution

  • Not an LMS — replaces passive learning with active performance support
  • Not a CRM — enhances execution within your existing CRM
  • Not a Content Library — activates knowledge at the exact moment it's needed
  • Not Just Software — TEG's enablement team manages it with you, not just for you

Built by Revenue Enablement Experts — Proven in the Field

From the team at The Enablement Group (TEG), with decades of experience designing and scaling enablement systems for high-growth organizations. We've seen what works — and built Advisor to deliver it at scale.

SOR Advisor is live today with early enterprise customers, running the full Content, People, Process, and AI Technology model.

300%

Engagement Increase

Measured in a recent 90-day proof of concept

26%

Higher Quota Attainment

Against baseline in the same 90-day POC

Ready to See Advisor in Your Environment?

Let us show you how Advisor can transform your onboarding, align your systems, and accelerate revenue performance. Join the organizations already running on the Science of Readiness.

Marc McNamara

Founder & President, The Enablement Group
mmcnamara@enabletheteam.com · +1 603.451.3846


Contact Marc Directly